Local businesses that have for years offered products containing CBD—or cannabidiol, a non-psychoactive cannabinoid found in cannabis and hemp—are adjusting to a shifting landscape as the adult-use marijuana market kicks off, and more changes may soon be coming.
The US Senate unanimously approved a cannabis reform bill last week that will “empower the Food and Drug Administration to analyze CBD and medical marijuana products in a safe and responsible way,” said Sen. Chuck Grassley, R-Iowa. CBD sales exist in a legal gray area, in part because the FDA doesn’t yet regulate most products.
David “DJ” Bancroft started CBDJAY in 2018 and the one-man shop has quickly gained popularity in the community, taking home SFR’s Best of Santa Fe 2021 in the Best CBD Shop category. With two decades of experience in the cannabis industry, Bancroft had an application pending for a manufacturing license under the medical program a few years ago when the state stopped accepting applications. But he’s strictly interested in hemp these days. “I loved cannabis and now it’s just for the people. I want people to have the best quality without fear of pesticides or heavy metals or contaminants or even just bad vibes, and at an affordable rate so that people can actually have access to it,” Bancroft says, adding that he sometimes negotiates with clients on prices.
Curbside pick-up or delivery, 1730 Camino Carlos Rey, Ste. 204, (505) 490-3644
Fruit of the Earth Natural Health
When it opened eight years ago, Fruit of the Earth Natural Health was the first dedicated CBD shop in New Mexico, with the same all-natural, organic flare as its sister dispensary, which has a focus on sustainability. The company claims its in-house line of CBD products called Microbotanica (of which there’s also a pet-friendly version) absorb into the body at a higher degree and faster rate than others, making for more potent effects. There are lots of other offerings, including tinctures, topicals, gummies and capsules—a big part of why it’s won SFR’s Best of Santa Fe in years past.
903 Early St., (505) 930-5073
Owner Gyana Basse got into the industry in part because of her personal experience with the substance—she started using CBD products for pain relief following a car accident. Basse has applied for a cannabis retail license, but, she reassures customers, her company will still be offering CBD products at its current location. Her husband Ralf Basse has manufactured essential oils and body care products through his Aromaland business for over 35 years, which Hemp Apotheke carries, and he recently got a cannabis manufacturing license from the state.
1330 Rufina Circle, (505) 985-5704
Just Jane CBD Boutique
With a pristine storefront in the DeVargas Center, Just Jane has a large range of CBD offerings, from pre-rolls and vape pens to edibles and capsules. There are even tinctures and treats for dogs, cats and horses. You’ll also find CBD-infused beauty products, including hair masks, lip balms and serums. Customers keep coming back for the high quality and the caring, knowledgeable shopkeeper, online reviewers report.
191 Paseo De Peralta, Ste. A, (505) 780-8274
Sacred Wellness, the CBD Apothecary
Sacred Wellness grew out of its sister company, Sacred Garden, which was founded in 2010 and has since become one of the largest cannabis companies in New Mexico. The state health department in 2018 warned medical cannabis companies against selling CBD products from outside the state to non-patients. “Being in an impossible situation and unwilling to let down all the people who had learned to count on our CBD products for their wellbeing, we opened our doors to the public” as Sacred Wellness, the company’s website reads.
1300 Rufina Circle, Ste. A1, (505) 257-3733
Santa Fe CBD
Adam Valerio and Charles Talachy started Santa Fe CBD in 2019. The local, family-owned business doesn’t yet have a retail storefront, so customers order online or buy from local vendors who carry the products. But Valerio and Talachy have big plans, including an expansion of their product line and, eventually, a store. They’re also trying to get into the recreational cannabis market by establishing a second, seed-to-sale company that would operate separately from Santa Fe CBD. “We believe in the medical benefits,” Valerio says. He adds that the business is always open to new-product suggestions from customers.
Editor’s note: This story has been updated to clarify David Bancroft’s previous attempt to get a manufacturing license under the medical cannabis program.
Read more of the Cannabis Guide:
Ready or Not: Adult cannabis sales kick off in New Mexico with hiccups and optimism
Lighting Up, Limited: Where in Santa Fe can you smoke weed? For now, you’re safest staying at home
Dispensary Dos and Don’ts: What to expect when you shop for cannabis for the first time, with High Desert Relief budtender Irie Duran
A Gray Area: Measuring cannabis impairment of drivers remains an elusive target for New Mexico and nationally
Expunge Me: New Mexico courts, public safety department gearing up to remove thousands of cannabis charging records from public view
In the Lab: Flaws, uncertainty in New Mexico’s testing for THC potency and other measurements show bumps on the road to adult-use cannabis rollout
New Bud on the Block: Legacy cannabis producers and recently-licensed operators set up shop in Santa Fe
Dispensary Directory: Over 21 in Santa Fe? Grab your place in line for cannabis
CBD Directory: If you’re interested in the non-psychoactive benefits of cannabinoids, you have plenty of local options