Mercury rises, thoughts of trading your soul for an AC unit linger in your brain and monsoon season has made your desire to wash your car null. It can only mean one thing: Summer is in full swing in Santa Fe, and with it, a bevy of outdoor markets guaranteed to make sure the season is a culturally rich one.
Created in the 1920s to “to preserve and promote the history, artifacts and artisans of the Spanish Colonial Arts,” the Spanish Colonial Arts Society has helmed the market for the last 63 years, upping the ante by supporting youth and emerging artists, as well as blurring the line between traditional and contemporary.
New this time around is the weeklong ¡Viva la Cultura! fest, which leads up to market and according to executive director David F Setford was designed to be “a concerted attempt to feature the best of Hispanic New Mexican
culture and put the fine art, which is in Spanish Market, into focus.”
Fostering young artists, Setford says, is an intrinsic part of the market’s mission. As such, Marcos Ray Serna, Kyle Fast Wolf and Matthew Flores make the transition this year from youth market to the more established one, or as he calls it, “the big pond.”
“People are more receptive to a fresh take on old ideas,” 15-year market veteran Arthur López says. For this current installment, López (pictured), plans on presenting an “urban altar”—an altar screen presented as a modern-day apartment building with saints peering off its windows and storefronts.
A separate celebration along Lincoln Avenue, the Contemporary Hispanic Market also takes place on the same weekend. Airbrush artist Joey Montoya, who is participating in it for the eighth year, echoes López’ sentiment.
“Before, the only airbrush art you really saw was on lowrider cars and T-shirts. Now I believe there are three or four people including myself in the market who do either airbrush, spray paint or something that isn’t typical oil, acrylic, bristle brush,” the 33-year-old says. “I like Contemporary Hispanic Market because there is such a wide variety of art that is made, and I would recommend for anybody who does some type of art—whatever it may be—to try and get in.”
8 am-5 pm Saturday and Sunday,
July 26 & 27. Free.
Historic Santa Fe Plaza